Monday, July 28, 2008

Corporate Events - the other side of the business

With over 1,000 corporate headquarters based in Cool Springs, including the mammoth Nissan, Healthways, and Verizon corporate offices opening up here, there is tremendous potential for unique, engaging corporate events to be held at The Score.

The approach I am taking is that corporate events need to stand alone as its own business, separate and apart from the regular business of The Score (tournaments, leagues, and other programming). If corporate events stand on their own, and financially supports itself, The Score will be in great shape.

The Wii will be front-and-center in both corporate teambuilding and business vs. business events that will be held on site. Senior executives, as well as younger, newly-minted employees, need to feel equally comfortable participating in our corporate events, which creates a perfect situation for the easy-to-use Wii.

Titles incorporated into our events will certainly include Wii Sports, Mario Kart Wii, a Mii design contest, and even the upcoming Wii Music title.

At the end of a corporate teambuilding event at The Score, young and old employees alike should feel more comfortable working together toward a common goal, and more comfortable using technology to accomplish that goal. And at the end of our business vs. business competitions, employees will share common experiences that will help strengthen team chemistry and help build morale, as well as help companies in the area network with other companies doing business in Cool Springs.